The Pull

i-D // Sephora

As part of their A-Z series and in collaboration with Sephora, i-D Magazine asked The Pull to produce and cast their film, The A to Z of Beauty Together. The film highlights real beauty tribes and how they express "beautiful". The film was shot over three days in multiple NYC locations, with a cast of over 100 real people from 23 different tribes. The Pull also oversaw complete post production and delivery. The film was shot by director and photographer, Danielle Levitt.